A couple of months ago Mercedes Benz introduced the “chicken” commercial. It has received all sorts of accolades for its clever use of a chicken to demonstrate a key selling point, “magic body control”.

After scratching my head and wondering “what the heck is magic body control?!?”…. Jaguar recently answered my question with their own (parody) version of the commercial.

Both commercials are below. I suppose the next question is, “who’s next?” #goodtobebad 🙂

YouTube Description: As part of Mercedes-Benz Intelligent Drive MAGIC BODY CONTROL ensures optimum driving comfort.

YouTube Description: Magic Body Control? We prefer cat-like reflexes, don’t you?