2K and Lucid Games, a boutique studio founded by creators of the Blur and the Project Gotham Racing series, announced today that 2K Drive, a new racing simulation game for the iPhone and iPad, will be launching as a premium iOS title this fall. Featuring high-quality licensed and original cars, 2K Drive takes players to iconic locations around the globe as a world-class competitive driver.

Immerse yourself in racing and car culture with newest mobile entertainment hub for auto enthusiasts
Join the conversation on Twitter using the hash tag #2KDrive

With a wide variety of racing modes for both single and multiplayer, including track racing, drag racing, street racing, off-road racing and more than 20 challenging mini-games, 2K Drive promises a dynamic gameplay experience for car enthusiasts of all levels.  Players will also enjoy customizing their experience with the use of the game’s “RaceFace” feature, allowing each driver to put themselves behind the wheel of more than 25 licensed cars, from manufacturers including: Dodge, Fiat, Ford, GM, Icon, Local Motors, Mazda, McLaren, Nissan and So-Cal. In addition, players will be able to see their friends behind the wheels of their own cars when they race against them in asynchronous multiplayer mode.

Car fans also will find a live newsfeed on 2K Drive’s cover page inside the app, delivering the world of automotive culture to their iOS device. Here, gamers will have the opportunity to view video and photo galleries, and read, “like” and “share” the latest news from popular automotive blogs and outlets, such as: Car & Driver, Road & Track, AutoBlog, Between The White Lines (BTWL), CaniBeat, Cars X Hype, Distraction Control, DUB Magazine, E Garage, Electric Cars Report, Fatlace, The Lowdown, Hemmings Motor News, Hooniverse, My Life at Speed, and My Ride Is Me.

2K Drive is joining 2K’s lineup of high-quality mobile titles, which currently includes popular games such as XCOM®: Enemy Unknown iOS, NBA 2K13, Civilization Revolution and Sid Meier’s Ace Patrol.

For the latest news in the world of 2K Drive, please keep an eye out for updates on the game on Facebook and Twitter, and at 2K’s booth at PAX Prime, in Seattle, WA (August 30 – September 2, 2013).

2K is a publishing label of Take-Two Interactive Software, Inc. (NASDAQ: TTWO).

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